Sérgio Reis

As an urban teenager, Sérgio Reis promoted a peculiar fusion of rootsy "caipira" (hillbilly) music with the influences of Elvis Presley, Paul Anka, and Neil Sedaka. One of the most successful artists in the sertanejo genre, Reis recorded over 40 albums, with 20 gold records, eight platinum, and a diamond one, having sold around 16 million copies. He also worked in major successful films (O Menino da Porteira, 1976; Mágoas de Boiadeiro, 1977; and Filho Adotivo, 1983) and prime-time soap operas (Paraíso, 1982; Pantanal, 1990; Rei do Gado, 1997). His biggest hits were his interpretations of "O Menino da Porteira," "Rei do Gado" (Teddy Vieira), "Cabocla Teresa" (João Pacífico/Raul Torres), "Os Três Boiadeiros," and "Cavalo Zaino."